Guideline URL formats

Review sites use a variety of URL formats, and we aim to support most if not all of those. Below is a list of best practice formats for reference.

Review Source Base URL URL Sample/Format
Agoda https://www.agoda.com/ https://www.agoda.com/shelburne-hotel-suites-by-affinia/hotel/new-york-ny-us.html
Airbnb https://www.airbnb.com/rooms/ https://www.airbnb.com/rooms/5748150
AliExpress https://www.aliexpress.com/item/ https://www.aliexpress.com/item/32804769666.html
AliExpress https://www.aliexpress.us/item/ https://www.aliexpress.us/item/1005006392125488.html?gatewayAdapt=4itemAdapt
AlternativeTo https://www.alternativeto.net/software/ https://www.alternativeto.net/software/slack
Amazon US https://www.amazon.com/ https://www.amazon.com/Markers-Colored-Coloring-Journal-Drawing/dp/B075WTC5SB
Amazon DE https://www.amazon.de/ https://www.amazon.de/-/en/Thule-Tour-Rack-Pannier-Black/dp/B01N6RORTM/ref=sr_1_1
Amazon FR https://www.amazon.fr/ https://www.amazon.fr/dp/B0BW2C391V
Amazon ESd https://www.amazon.es/ https://www.amazon.es/dp/B07CTNBCY9
Amazon UK https://www.amazon.co.uk/ https://www.amazon.co.uk/Adapter-Charger-Connector-Mini-Led-Generation-Black/dp/B07Z662186
Amazon CA https://www.amazon.ca/ https://www.amazon.ca/dp/B08WH8J3K4
Amazon JP https://www.amazon.co.jp/ https://www.amazon.co.jp/dp/B0876BGX6X/
Amazon IN https://www.amazon.in/ https://www.amazon.in/gp/product/B09J93KX5C
Amazon IT https://www.amazon.it/ https://www.amazon.it/CLOSTER-Bonsai-Love-200-Fertilizzante/dp/B09XC1JK9Q
Amazon AU https://www.amazon.com.au/ https://www.amazon.com.au/BUZZBGONE-Zapper-Portable-Mosquito-Rechargeable/dp/B08R71QGFW
Amazon BR https://www.amazon.com.br/ https://www.amazon.com.br/dp/B01M050N05
Angie's List/Angi https://www.angi.com/ https://www.angi.com/companylist/us/ny/hopewell-junction/thertastorecom-reviews-6381075.htm
ApartmentRatings https://www.apartmentratings.com/ https://www.apartmentratings.com/ny/new-york/the-lanthian-apartments_212744282810016/
Apartments.com https://www.apartments.com/ https://www.apartments.com/415-premier-evanston-il/qqn7pqz/
Apple Appstore https://apps.apple.com/ https://apps.apple.com/us/app/nordvpn-vpn-fast-secure/id905953485
Autotrader (UK) https://www.autotrader.co.uk/ https://www.autotrader.co.uk/dealers/cambridgeshire/cambridge/john-banks-honda-cambridge-5174
Avvo https://www.avvo.com/attorneys/ https://www.avvo.com/attorneys/33155-fl-patrick-cordero-1276182
Baidu https://map.baidu.com/
BBB https://www.bbb.org/ https://www.bbb.org/us/mn/sartell/profile/general-contractor/bd-exteriors-inc-0704-96091564
Bestbuy.com https://www.bestbuy.com/ https://www.bestbuy.com/site/hp-14-laptop-intel-celeron-4gb-memory-64gb-emmc-rose-gold/6499942.p?skuId=6499942&intl=nosplash
Bestbuy.ca https://www.bestbuy.ca/ https://www.bestbuy.ca/en-ca/product/google-nest-hub-max-smart-display-with-google-assistant-chalk/13962887
Bestbuy.ca https://www.bestbuy.ca/ https://www.bestbuy.ca/fr-ca/produit/ecran-intelligent-nest-hub-de-google-2e-gen-avec-assistant-google-craie/15303234
Bilbayt https://bilbayt.com/kw/en/ https://bilbayt.com/kw/en/vendors/creation-burger
Bol https://www.bol.com/ https://www.bol.com/nl/nl/p/lego-horizon-forbidden-west-tallneck-76989/9300000080312204/
Booking.com https://www.booking.com/hotel/ https://www.booking.com/hotel/fr/citizenm-paris-gare-de-lyon.en-gb.html
Capterra https://www.capterra.com/p/ https://www.capterra.com/p/132229/Oracle-Taleo-Cloud-Service/
Car Dealer Reviews (UK) https://www.cardealerreviews.co.uk/dealership/ https://www.cardealerreviews.co.uk/dealership/essex-prestige-harlow-essex-england
CarGurus https://www.cargurus.com/Cars/ https://www.cargurus.com/Cars/m-Hyundai-of-Las-Vegas-sp335690
Cars.com https://www.cars.com/dealers/ https://www.cars.com/dealers/5368029/vroom-chicago/reviews/
Carvana https://www.carvana.com/vehicle/ https://www.carvana.com/vehicle/2732703
Citysearch https://www.citysearch.com/profile/ http://www.citysearch.com/profile/5536657/eagan_mn/sovran.html
ClassPass https://classpass.com/ https://classpass.com/studios/yoga-art-music-dallas-yam
Consumer Affairs https://www.consumeraffairs.com/ https://www.consumeraffairs.com/computers/dell_svc.html
CreditKarma https://www.creditkarma.com/reviews/credit-card/ https://www.creditkarma.com/reviews/credit-card/single/id/CCCapitalOne1009
CreditKarma https://www.creditkarma.com/reviews/personal-loan/ https://www.creditkarma.com/reviews/personal-loan/single/id/lending-point-personal-loans
CreditKarma https://www.creditkarma.com/reviews/auto-insurance/ https://www.creditkarma.com/reviews/auto-insurance/allstate
CustomerLobby https://www.customerlobby.com/reviews/ https://www.customerlobby.com/reviews/10025/curadebt
DealerRater https://www.dealerrater.com/dealer/ https://www.dealerrater.com/dealer/Acura-Carland-review-503
Deliveroo UAE https://deliveroo.ae/ https://deliveroo.ae/menu/sharjah/al-majaz/falafil-fareyha-cafeteria
Deliveroo IT https://deliveroo.it/ https://deliveroo.it/en/menu/Milano/duomo/poke-house-brera.
Deliveroo UK https://deliveroo.co.uk/ https://deliveroo.co.uk/menu/Brighton/seaford/dirty-treats-peacehaven
Deliveroo IE https://deliveroo.ie/ https://deliveroo.ie/menu/Dublin/dublin-1/dash-burger-capel-street
Deliveroo FR https://deliveroo.fr/ https://deliveroo.fr/en/menu/Strasbourg/meinau/walida-plaine-des-bouchers-1494049266
DesignMyNight https://www.designmynight.com/ https://www.designmynight.com/london/bars/soho/the-piano-works-west-end
DoorDash https://www.doordash.com/store/ https://www.doordash.com/store/charlie's-chicken-wings-new-york-1591153/
eBay Seller https://feedback.ebay.com/ws/eBayISAPI.dll?ViewFeedback2&userid= https://feedback.ebay.com/ws/eBayISAPI.dll?ViewFeedback2&ftab=FeedbackAsSeller&userid=lilyann76
eBay Item https://www.ebay.com/itm/ https://www.ebay.com/itm/14Pcs-Leather-Craft-Hand-Stitching-Sewing-Tool-Thread-Awl-Waxed-Thimble-Kit/311621752536
Edmunds https://www.edmunds.com/dealerships/ https://www.edmunds.com/dealerships/all/newyork/longislandcity/CityCadillac/
Etsy https://www.etsy.com/ https://www.etsy.com/shop/bjumuk/
Expedia https://www.expedia.com/ https://www.expedia.com/Portsmouth-Hotels-Ashworth-By-The-Sea.h37503.Hotel-Information
Facebook https://www.facebook.com/ https://www.facebook.com/Hiltonhotelsuk
Fertility IQ https://www.fertilityiq.com/ https://www.fertilityiq.com/fertility-doctor/glen-andrew
FindLaw https://lawyers.findlaw.com/profile/ https://lawyers.findlaw.com/profile/lawfirm/law-office-of-kevin-r-fisher/ga/atlanta/NTA0OTQ5OF8x/PP
Flipkart https://www.flipkart.com/ https://www.flipkart.com/uk-blue-side-window-sun-shade-maruti-suzuki-swift/p/itmf4s5k7wcgyewx?pid=SUDF4RYAMMMG2UAJ
Foursquare https://foursquare.com/ https://foursquare.com/v/4b679fe9f964a52064582be3

G2Crowd

(currently available for selected plans)

https://www.g2crowd.com/products/ https://www.g2crowd.com/products/yahoo-small-business-formerly-aabaco-small-business/reviews
Gartner https://www.gartner.com/reviews/market/ https://www.gartner.com/reviews/market/endpoint-protection-platforms/vendor/mcafee/product/endpoint-security-ens
Glassdoor https://www.glassdoor.com/Reviews/ https://www.glassdoor.com/Reviews/Award-Staffing-Reviews-E830922.htm
Goodreads https://www.goodreads.com/ https://www.goodreads.com/book/show/325779.Next_of_Kin
Google Use queries Starbucks, 1499 Washington Ave, San Leandro
Google Use the place ID such as ChIJkfMyqp6tEmsRHrJczOvP4JM Visit this link to find the business's place ID: https://developers.google.com/maps/documentation/places/web-service/place-id
Google Playstore https://play.google.com/store/ https://play.google.com/store/apps/details?id=com.autocab.taxibooker.dgcars.nottingham
Google Playstore https://play.google.com/store/ https://play.google.com/store/books/details/David_Adams_Imperfect?id=fnUbAgAAQBAJ
Google Shopping https://www.google.com/shopping/ratings/account/ https://www.google.com/shopping/ratings/account/lookup?q=snapshades.com/
Google Shopping https://www.google.com/shopping/ratings/account/ https://www.google.com/shopping/customerreviews/merchantreviews?q=buyinsulationproductstore.com
Google Shopping https://customerreviews.google.com https://customerreviews.google.com/v/merchant?q=buyinsulationproductstore.com&c=US&v=19
GreatSchools https://www.greatschools.org/ https://www.greatschools.org/missouri/dardenne-prairie/1955-John-Weldon-Elementary-School/
GrubHub https://www.grubhub.com/restaurant/ https://www.grubhub.com/restaurant/village-breakfast-snob-59-4th-ave-new-york/1946629
Healthgrades https://www.healthgrades.com/physician https://www.healthgrades.com/physician/dr-dilip-madnani-x2q5n
Healthgrades https://www.healthgrades.com/group-directory https://www.healthgrades.com/group-directory/va-virginia/mc-lean/ent-facial-plastic-surgery-xbd8vs
Healthgrades https://www.healthgrades.com/providers/ https://www.healthgrades.com/providers/rakita-julien-rnx3dti976
Healthgrades https://www.healthgrades.com/dentist/ https://www.healthgrades.com/dentist/dr-stuart-schreiber-xsky3
Holidaycheck https://www.holidaycheck.de/ https://www.holidaycheck.de/hi/hotel-metropol/5335e45d-c66d-3ab5-983c-a1f587e23ef6
HomeAdvisor https://www.homeadvisor.com/ https://www.homeadvisor.com/rated.Lawncom.63046658.html
HomeAway https://www.homeaway.co.uk/ https://www.homeaway.co.uk/p436477
Homestars https://www.homestars.com/companies/ https://homestars.com/companies/2845581-kitchenfix
Hotels.com https://www.hotels.com/ https://www.hotels.com/ho145127/the-ritz-london-london-united-kingdom
Houzz https://www.houzz.com/pro/ https://www.houzz.com/pro/vorbild/vorbild-architecture
Indeed https://www.indeed.com/cmp/ https://www.indeed.com/cmp/Award-Staffing/reviews
Influenster https://www.influenster.com/reviews/ https://www.influenster.com/reviews/matrix-dark-envy-hydrating-conditioner-for-dark-hair-radiance
Insider Pages http://www.insiderpages.com/ http://www.insiderpages.com/doctors/charles-e-crutchfield-iii-md-eagan#reviews
IT Central Station https://www.itcentralstation.com/products/ https://www.itcentralstation.com/products/amazon-aws-reviews
Kayak https://www.kayak.com/ https://www.kayak.com/Las-Vegas-Hotels-The-Venetian.31420.ksp
Kayak https://www.kayak.com/hotels/ https://www.kayak.com/hotels/Home2-Suites-by-Hilton-Philadelphia,Convention-Center,PA,Philadelphia-c1458-h550639-details/2023-12-23/2023-12-24/2adults
Jet (Reviewshake only) https://www.jet.com/product/ https://jet.com/product/Arm-and-Hammer-Powerfully-Clean-Laundry-Detergent-Clean-Burst-140-Loads/2fe3ee9ac04242cbba6d8fa6860aa33d
Lawyers.com https://www.lawyers.com/ https://www.lawyers.com/new-york/new-york/law-office-of-steven-riker-29868847-f/client-reviews/
Lending Tree https://www.lendingtree.com/ https://www.lendingtree.com/loan-companies/rategenius-reviews-5123875
Lending Tree https://reviews.lendingtree.com/ https://reviews.lendingtree.com/lenders/auto/rategenius/448958
Makemytrip https://www.makemytrip.com/ https://www.makemytrip.com/hotels/hotel_gujarat_heritage_near_mahakal_mandir-details-ujjain.html
Martindale https://www.martindale.com/organization/ https://www.martindale.com/organization/franz-hultgren-evenson-pa-633323
Motability https://findadealer.motability.co.uk/ https://findadealer.motability.co.uk/cars/south-east/slough/dover-road
Newegg (Reviewshake only) https://www.newegg.com/ https://www.newegg.com/NothingButSavings-com/about
Naver https://brand.naver.com/ https://brand.naver.com/legokorea/products/4882501167
Niche https://www.niche.com/ https://www.niche.com/places-to-work/heb-grocery-san-antonio-tx
OpenRice https://www.openrice.com/ https://www.openrice.com/en/hongkong/r-via-tokyo-causeway-bay-japanese-ice-cream-yogurt-r143976
OpenTable https://www.opentable.com/ https://www.opentable.com/gaucho-piccadilly
Orbitz https://www.orbitz.com/ https://www.orbitz.com/Houston-Hotels-Hilton-Houston-North.h809.Hotel-Information
Priceline https://www.priceline.com/hotel-deals/ https://www.priceline.com/hotel-deals/h60761/US/Nevada/Las-Vegas/The-Venetian-Resort-Las-Vegas.html
ProductHunt https://www.producthunt.com/posts/ https://www.producthunt.com/posts/asap-for-zoho-desk
ProductReview https://www.productreview.com.au/listings/ https://www.productreview.com.au/listings/jims-cleaning-group-car-detailing
Qunar https://hotel.qunar.com/ https://hotel.qunar.com/cn/beijing_city/dt-6940/
RateMDs https://www.ratemds.com/ https://www.ratemds.com/doctor-ratings/3572826/Dr-Asif+A.-Pirani-Toronto-ON.html
Realself https://www.realself.com/dr/ https://www.realself.com/dr/susan-goode-estep-atlanta-ga
ResellerRatings https://www.resellerratings.com https://www.resellerratings.com/store/Amazon
Reviews.io https://www.reviews.io/ https://www.reviews.io/company-reviews/store/dovetail-dental-
Siftery (Reviewshake only) https://www.siftery.com/ https://siftery.com/slack
Sitejabber https://www.sitejabber.com/reviews/ https://www.sitejabber.com/reviews/wish.com
Smythstoys https://www.smythstoys.com/ https://www.smythstoys.com/uk/en-gb/toys/lego-and-bricks/lego-dreamzzz/lego-dreamzzz-71453-izzie-and-bunchu-the-bunny-building-toy-set/p/222996
SoftwareAdvice https://www.softwareadvice.com/ https://www.softwareadvice.com/accounting/intacct-accounting-profile/
Steampowered https://store.steampowered.com/ https://store.steampowered.com/app/1028310/BOOK_OF_HOURS/
Talabat https://www.talabat.com/uae/restaurant/ https://www.talabat.com/uae/restaurant/49508/chicken-strip-joint?aid=1241
Target https://www.target.com/p/ https://www.target.com/p/dumbbell-all-in-motion/-/A-79295269
The Knot https://www.theknot.com/marketplace/ https://www.theknot.com/marketplace/twelve-baskets-catering-kirkland-wa-242267
TheFork https://www.thefork.com/restaurant https://www.thefork.com/restaurant/notalho-lisboa-r718213
Thumbtack https://www.thumbtack.com/ https://www.thumbtack.com/ca/stevenson-ranch/make-up-classes/makeup-artistry-lessons-more
Travelocity https://www.travelocity.com/ https://www.travelocity.com/Charlotte-Hotels-Embassy-Suites-Hotel-Charlotte.h21398.Hotel-Information
Trip https://www.trip.com/hotels/ https://www.trip.com/hotels/osaka-hotel-detail-1572682/hilton-osaka-hotel/
TripAdvisor https://www.tripadvisor.com/ https://www.tripadvisor.com/Hotel_Review-g187147-d197666-Reviews-Hotel_Ares_Paris-Paris_Ile_de_France.html
TripAdvisor https://www.tripadvisor.com/ https://www.tripadvisor.com/Attraction_Review-g658243-d13440806-Reviews-Emerald_Frames_and_Gallery-Chalfont_St_Peter_Gerrards_Cross_Buckinghamshire_Engl.html
TrustedShops https://www.trustedshops.com/buyerrating/ https://www.trustedshops.com/buyerrating/info_XE658FFD5E7472768A72A096B322A5A7B.html
TrustRadius https://www.trustradius.com/products/ https://www.trustradius.com/products/mindtouch/reviews
Ubereats https://www.ubereats.com/ https://www.ubereats.com/store/subway-162-4th-avenue-north/muRDJN9JR4WcAWRhaUeCsQ
Vitals https://www.vitals.com/ https://www.vitals.com/doctors/Dr_Drew_Stein/reviews
Vrbo https://www.vrbo.com/ https://www.vrbo.com/162188
Walmart https://www.walmart.com/ip/ https://www.walmart.com/ip/SWAGTRON-T580-Hoverboard-with-Bluetooth-Speakers-App-enabled-Self-Balancing-Scooter-Blue/587007152
WebMD https://doctor.webmd.com/ https://doctor.webmd.com/doctor/william-adams-jr-c29dd3c6-8605-488f-9fdc-eb35ba744526-overview
WebMD https://doctor.webmd.com/ https://doctor.webmd.com/doctor/794577/william-adams-jr-ratings
WeddingWire https://www.weddingwire.com/biz/ https://www.weddingwire.com/biz/twelve-baskets-catering-kirkland/ebadf13d6853e912.html
Weedmaps https://weedmaps.com/ https://weedmaps.com/deliveries/tropicanna-delivery-anaheim
Yell https://www.yell.com/biz/ https://www.yell.com/biz/freedom-architecture-services-uxbridge-901603157
Yellow Pages https://www.yellowpages.com/ https://www.yellowpages.com/saint-cloud-mn/mip/voigts-bus-service-inc-474102526
Zillow https://www.zillow.com/ https://www.zillow.com/lender-profile/Citibank/
Zillow https://www.zillow.com/ https://www.zillow.com/profile/mfruce/
ZocDoc https://www.zocdoc.com/ https://www.zocdoc.com/professional/david-brendel-md-phd-64658
Zomato https://www.zomato.com/ https://www.zomato.com/austin/bangers-sausage-house-beer-garden-downtown
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